By Sunday Ani
Wema Bank will on May 31, 2024, wrap up the season 3 edition of its reward initiative, the 5 for 5 promo.
The promo is a reward initiative introduced by the bank in 2019 to reward its customers for their loyalty to the brand and its products. Through the initiative, customers have enjoyed financial support for their personal, business and professional lives.
According to the bank’s head of brands and marketing communications, Mabel Adeteye, a total of 1,177 customers have received cash rewards of up to N63.3 million in the first 2 seasons of the promo; 23 of whom emerged millionaires in seasons 1 and 2.
He noted that the promo has become a beacon of hope to millions of Nigerians and businesses across the country.
He said: “Season 3 which started in July 2023 is raising the bar with a N90 million cash prize as it has surpassed the preceding seasons, creating room for more Nigerians to become winners.
“With each month in the 10-month spread, the Season 3 train has toured different locations across Nigeria, surprising customers with cash prizes, ranging from N25,000 to N1 million each. The promo stands out for its inclusivity, diversity and impact, touching the lives of hundreds of Nigerians of different ages, statuses, interests and inclinations.
“As the final draw of the season approaches, both past and aspiring winners anticipate the lucky 120 winners to emerge this May.”
Adeteye equally expressed gratitude to the bank’s customers for their continued support throughout the bank’s 79-year journey.
“At Wema Bank, our world revolves around our people and customers. Their support is what has got us this far, so it’s only natural that we seize every opportunity to give back to them and fulfil our goal of providing optimum value for every stakeholder.
“The promo was born from a place of gratitude and commitment to empowering our customers, and with each season, we have simplified the requirements and amplified the rewards to ensure that everyone can benefit from it.
“Season 3 has been nothing short of remarkable, and as we close out our 79th-anniversary celebration with one more draw, we are honoured to be the bank of choice for our diverse customer base.
“To over 1000 customers that have won in the past nine months, and the 120 that will win in the grand finale, I say congratulations. Thank you for choosing Wema Bank,” he stated.
Encouraging Nigerians to take advantage of the last draw of promo, Adeteye listed the minimum requirements for qualification, saying, “The requirements are simple, fund your account with at least N5,000 and make up to five transactions using the ALAT App or your ALAT/Wema card, maintaining a N5,000 minimum average account balance. It doesn’t matter where you are, what you do or when you start banking with us, you can be a winner. We have had winners from among the National Youth Service Corps (NYSC) members, business owners, undergraduates, and professionals, as well as everyone from Gen Z to the baby boomers.
“A simple download of the ALAT App could be the first step for potential winners. I look forward to May 31, as we put the final bow on this exceptional journey that has made Season 3 a success.”
He noted that the promo has transformed the lives and experiences of thousands of Nigerians across the world, with cash prizes for transactions on both Naira and domiciliary accounts. “With a total of N80 million already disbursed in the first nine draws of this season, the grand finale is set to reward 120 more Nigerians with a N10 million cash prize,” he said.