Around Naija, a television reality show that is designed to showcase and promote the rich cultural and traditional heritage of Nigeria, as well as the depth of its history and tourist destinations, is set to take the country by storm.

According to the promoter and CEO, Blue Diamond Entertainment Limited, Otunba Olumide Adekunbi, Around Naija TV show has been created to showcase the aesthetics inherent in the tradition and culture of the Nigerian people as well as highlight its unity in diversity.

In his words: “It is a road trip show to cover the 36 states of Nigeria and the FCT, and participants who will be competitively engaged among themselves throughout the show will be drawn from across Nigeria through an auditioning exercise.

“The activities by the participants will highlight the economic engagements of the various ethnic nationalities, their foods, languages, dances, music, history and dress patterns in form of competitive tasks that would lead to eliminations, and ultimately culminate in prize winning.

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“Thirty seven participants each representing a state and the Federal Capital Territory will be drawn through auditioning that will take place in five cities across Nigeria including Ibadan, Abuja, Enugu, Port Harcourt and Lagos in March 2018”.  

Adekunbi also hinted that while the show is on-going, his company in partnership with its sister NGO, Grow Naija, will plant a thousand economic trees in each state of the federation as part of its corporate social responsibility.

The project coordinator, Hyacinth Aniemeke, explained that the show has provoked deep research into the hitherto abandoned cultural and traditional values of many Nigerian communities.

During the course of the cross-country trip, tasks will be given to each team, which is to be executed within a stipulated period. Winner of the competition, including the first and second runner-ups will go home with N10 million, N3 million and N1 million respectively.