With the commitment to advance the cause of women, Natures Gentle Touch has thrown its weight behind the move against domestic violence. Its general manager, Chijioke Anaele, a movie, Omoye, by Campire Films adequately “addresses the social vice of domestic violence.
“It speaks to one of the most disregarded and pressing issues in Nigeria, for which all hands must be on deck to get rid of, for a saner, healthier society. Our partnership with Campfire Films is one of the ways Natures Gentle Touch seeks to promote the confidence and self-esteem of Nigerian women.
“We are convinced that everybody will benefit from a sane and stable society. Omoye is one movie that will contribute in arousing public consciousness about the vice, thereby helping to shape orientation for a better Nigerian society devoid of violence.”
He said the company “is taking this corporate initiative as part of ways to continually impact the lives of its customers by connecting with them through their passion points.
The brand manager, Anita Anosike, said in addition to powering the movie, “Natures Gentle Touch has also concluded plans on a walk against domestic violence to further project the importance of curbing the menace.
“Although like every other evil, domestic violence might be tough to eradicate, we must continually raise awareness on its negative effects, not just us as individuals but also on the society at large.
This is the core of this movie and that is why we are passionately supporting it as well as organizing a walk to raise consciousness against domestic violence.”
Director and co-producer of the movie, Uche Chukwu, said: “Omoye is a movie that connects with victims of domestic violence, especially in the ghettos. Though in recent times we have seen victims come out to speak about their experiences, but, what about the woman in Ajegunle, Makoko, Egbeda, etc. who considers it a prerogative of the rich to speak out against domestic violence?
“Omoye will give voice to these voiceless majority, which is why we deliberately chose the location and the kind of story to tell. Omoye is set to hit cinemas across the country, and will also be screened in designated underprivileged communities across the country.”