By Perpetua Egesimba

The Organising Committee and Advisory Board of Sapphire Mega City Fair have said the 2017 edition of the fair which holds on November 19, at Festival Mall, Festac Town, Lagos, will accommodate both local and international traders who will showcase their brands.

Speaking during a press conference at Paradiso Hotels and Suites, the Coordinator and Assistant Coordinator of the fair, Ifeoma Nora Emenahi and Obi Joseph Tochukwu, said the mission of the fair is to provide an exclusive platform for business and industry players in diverse areas of the economy to showcase and sell their products and services, stressing that,”it will also create an opportunity for the public to shop with fun at discounted prices by providing unrestricted access to market trends, latest products and services.”

The organisers, Blingline Jewelries, noted that they were collaborating with Festival Africa magazine and also partnering with Shoprite, Diamond Bank and other companies, stating that the exhibitors will have the opportunity to develop and cultivate customers’ relations to increase marketing investments.

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More so, the fair, they further reiterated, will bring together corporate organisations, brands, government functionaries, captains of industries, entrepreneurs, NGOs, celebrities, diplomats and media executives, adding that there would be side attractions like music, comedy and presentations by Nigerian comedians and artists.

“Thousands of visitors including local and international traders will come, sight, sell and buy goods at a discounted rate. In addition to this unfettered access to end buyers, companies will have the opportunity to meet with key decision makers in the industry,” Jewelries stated.

They urge Lagos residents to utilize the opportunity and shop for the festive season.