By Zika Bobby
Minister of Communication, Barrister Adebayo Shittu will be the keynote speaker and special guest at the 2017 edition of Marketing Edge National Marketing Stakeholders Summit next month in Lagos.
The Minister has expressed his excitement and willingness to be a part of the annual event given its theme as a fallout of industry’s appreciation of President Muhammadu Buhari’s economic recovery and restructuring plans aimed at making the nation self reliant.
The theme for the Summit is: Brand Marketing and Marketing Management in a Recovering but Restructured Nigerian Economy: Challenges and Implications for Marketing Services Providers. The guest speaker at the Summit is the former Managing Director of Guinness Cameroun, and Founder/CEO, Advantage Consult, Mr. Ekwunife Okoli, while the renowned marketing guru and Managing Partner of Market Space, Mr. George Thorpe, will preside at the occasion.
The convener, John Ajayi, stated that the event which is a two-in-one-initiative is intended to promote the brand idea while further expanding the frontiers of marketing and advertising knowledge.