By Damiete Braide
Comedian, Bright Okpocha aka Basketmouth, has been appointed brand ambassador to Malta Guinness. The signing ceremony took place at the corporate headquarters of NB Plc in Lagos recently.
Marketing and Innovation Director, Guinness Nigeria Plc, Gavin Pike said that the endorsement is to consolidate the on-going success of the You Vs programme.
“The You Vs programme recognizes the determination of Nigerians to focus on their daily challenge with a smile. The free bus ride also marks the beginning of the programme as our way of acknowledging one of the many daily challenges Nigerians face and demonstrate how this challenge can be conquered with a simple heartfelt smile.
“We signed Basket Mouth as an Ambassador because he has a story to tell. His story is an example of how positive attitudes in facing your challenges can help you achieve unprecedented success,” Pike explained.
On his part, Basket Mouth promised to live up to his role as an inspiration to Nigerians and also to promote the image of the brand.